3. Experiential Simulator
Utilizing your case studies you will now formulate a proposal for a spatial experience in the form of a manifesto. Guest experience expert Keith Yates of Yates + Partners who designs experiences for large multinational clients will guide us in this process towards a clear and rational narrative that stands on its own and is deliverable within the commercial constraints of our goal, a shopping complex.
With your defined proposal for a spatial experience you will then construct a one to one simulator where your experience can be tested. Though a process of abstraction and reduction you will extract the essential elements of your experience and through radical experimentation create an “inhabitable” space where another person but yourself can be transported to your vision. Your Experiential Simulator will need to apply any means possible to reach a satisfying level of perceptive resolution. (Within rational economic reach) We will work with everything from 3D projectors to role play, from temperature changes to smoke machines and from water splashing to magic tricks.
Your device of smoke and mirrors will be your main communication device as your project takes shape during the rest of the term so it is very important that your simulator survives and develops until the final review when it will become your experiential translator to your underground world of Visceral Intricacies, an immersive representation, a portal to your vision.
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